Bentley’s record year
Despite challenging market conditions, Bentley recorded 31% growth during 2021, with over 14,500 vehicles delivered globally.
Jan 17, 2022
Double digit growth for the iconic British brand in all markets smashed records set during 2020, as the company’s extended model portfolio met with an enthusiastic target audience.
One in every five Bentayga SUVs sold featured a hybrid powertrain, suggesting early validation of Bentley’s plan to become a fully electric luxury carmaker by 2030.
Bentley Motors has announced total worldwide sales of 14,659 in 2021, which is an increase of 31% over the previous record year in 2020.
The marque says this significant achievement was driven by new model introductions, a fresh product portfolio and increasing demand for Bentley’s new hybridised models, introduced under Bentley’s Beyond100 strategic path to full electrification by 2030.
The success of the new hybrid option ensured Bentayga remained Bentley’s number one model selling more in its fifth year of sales than ever before. A full year of Flying Spur sales around the world and the introduction of the Continental GT Speed, among 11 new derivatives launched, added to this success.
In addition to Bentayga’s 40% share, Bentley’s definitive luxury grand tourer, the Continental GT, added 33% of total sales, split between 60% coupe and 40% convertible. With the highly anticipated market entry of the Hybrid imminent, the Flying Spur’s 27% of total sales result is expected to grow even further in 2022.
“2021 was yet another year of unpredictability, though I am delighted to be able to confirm that we overcame significant headwinds, and delivered a breakthrough in our sales performance,” said Adrian Hallmark, Chairman and CEO of Bentley Motors.
“This is our second record sales year in successive years and is a positive sign of our brand strength, operational excellence, strong global demand and affirmation of our strategic priorities.”