Land Rover adds horsepower to Equestrian New Zealand
Land Rover New Zealand have partnered with Equestrian Sports New Zealand to support from grass roots to top level competition.
Jul 1, 2022
Land Rover will help enable more equestrian competitions around the country
Aligned with the brand’s global partnership strategy, Land Rover New Zealand has a long history of supporting horse-riding, and this new partnership will complement existing activities such as Land Rover Horse of the Year and Takapoto Estate Show jumping.
This new collaboration however marks the first time Land Rover and Equestrian Sports New Zealand have come together, with the new partnership set to make impact nationwide by enabling the introduction of new competitions across the organisation’s Eventing, Jumping and Dressage disciplines.
“We’re thrilled to kick off this partnership with Equestrian Sports New Zealand, which gives us year-round presence in the equestrian sector and speaks to the wider community,” says Steve Kenchington, Jaguar Land Rover New Zealand CEO.
“We’re looking forward to making a meaningful contribution to the sport via the introduction of season-wide competitions across the three key disciplines, as well as supporting New Zealand riders as they compete on the world stage.”
The announcement comes off the back of ESNZ’s latest strategy, which is focused on developing connections across the Equestrian system, and ensuring Horse and Human wellbeing is a focus.
Julian Bowden, CEO of Equestrian Sports New Zealand is equally thrilled with formalising the partnership.
“We’re excited to have a company with such proud heritage and traditions in equestrian sport join us in a partnership aimed to promote the sport across all levels and disciplines.”
New Zealand is known globally for producing some of the best riding talent, with many finding success internationally so the partnership is an exciting one for New Zealand’s equestrian industry.
Land Rover will help enable more competitions around the country, allowing Equestrian New Zealand to foster up-and-coming riders by giving them more time on the field to hone their skills.